Jun
19
2011
Social Ratings and Comments Matter
I’m on vacation this week. My wife wanted to go to a restaurant with a catchy name, that we had driven by earlier. Before we went, I looked it up on Google places. The comments and ratings were not favorable. We didn’t go. Before social ratings we would have eaten there because, as vistors, we wouldn’t know about the restaurant before we ate there. It’s more important than ever to provide excellent service, since bad experiences are broadcast to a much wider audience.
